The Challenge: Although Walmart carries most of the good, trendy makeup brands competitors like Sephora and Ulta sell, they're not really taken seriously in the space.
The Solution: The Beauty Fun game show is a monthly Youtube series that takes respected influencers in the space and pushes them out of their element. Walmart gets the credibility that comes with working with respected vloggers willing to show off their range of products without coming across as inauthentic. It's a win-win!
The Solution: The Beauty Fun game show is a monthly Youtube series that takes respected influencers in the space and pushes them out of their element. Walmart gets the credibility that comes with working with respected vloggers willing to show off their range of products without coming across as inauthentic. It's a win-win!